Credit Card Glossary: Terms and Definitions
Introductory rate (or intro APR)
Introductory annual percentage rate (APR) is a low rate offered by a credit card company as an incentive to apply for the card. The APR will go up after the introductory period is over. The Credit CARD Act of 2009 requires that introductory periods must last at least six months. The introductory rate is also known as the teaser rate.