Cathleen McCarthy

Expertise

Rewards strategy, small business marketing

Highlights

• Journalist published in dozens of magazines, newspapers and websites
• Founder and editor of The Jewelry Loupe
• Speaker and writer specializing in small-business marketing, travel and credit

Experience

After receiving her B.A. in magazine journalism from the University of Maryland, Cathleen worked as a staff editor for consumer and trade magazines before becoming a full-time freelance writer.

Her stories on design, travel and business have appeared in dozens of publications including the Washington Post, Town & Country, Wall Street Journal, Marie Claire, Fodor’s Travel, Departures and The Writer. In 2009, she launched The Jewelry Loupe, a magazine-style blog that now has more than 25,000 followers around the world. Cathleen writes and speaks about marketing creative small businesses. She was a contributor to CreditCards.com from 2009 to 2021, when she joined the company full-time as a senior editor.

Education

Cathleen earned a bachelor’s degree in journalism from the University of Maryland

Media

“Opening a Storefront” for the Jewelry Business Forum last month and building a brand at NYNOW last year.

Business

• Blog: https://thejewelryloupe.com
• Instagram: https://instagram.com/thejewelryloupe/
• Facebook: https://facebook.com/thejewelryloupe
• Twitter: https://twitter.com/thejewelryloupe