Apple Pay Interview with Bloomberg Radio

By Media Relations Senior Industry Analyst Matt Schulz spoke on Monday, June 8, 2015, with Donna Wilson of Bloomberg Radio about Apple Pay enticing customers with rewards programs. The interview and transcript are below.


Donna Wilson: Apple is rolling out some new benefits to its mobile payments system, Apple Pay. It is being expanded to more retailers including JCPenney and will launch in the U.K. next year. Apple is also including some loyalty programs.’s Senior Analyst Matt Schulz says that could be game changer.

Matt Schulz: People clearly still need more incentive to start using mobile payments instead of their good ole credit card and if you add rewards into the mix that might just be what finally causes mobile payments to take off.

Wilson: Apple’s stock right now is down about half a percent.

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