Infographic: Credit card issuers still paying big bucks to colleges

Deals aren't as lucrative as they once were, but they are still around

The Credit CARD Act of 2009 changed the rules of the game, but credit card companies are still paying colleges and alumni groups big bucks to market to their students.

The chart below shows how much money seven major universities and alumni organizations received from card issuers in 2010, according to a report from the Federal Reserve released June 30, 2011. It also shows the number of open card accounts as of Dec. 31, 2010, that were generated through each organization.

While the numbers below are high, they're not as lucrative as they once were. The Fed's report says that issuer payments to school groups dropped by more than $11 million from 2009 to 2010. The number of credit card accounts associated with these deals dropped 17 percent.


Credit Card Help: 7 things you must know about credit cards

To use the graphic on your site, use the following code:

<center><a href=""><img alt=" infographic: Credit card issuers still paying big bucks to colleges" border="0" src="" /></a> </center>

See related: Fed: Credit card-college marketing agreements less lucrative

Join the discussion
We encourage an active and insightful conversation among our users. Please help us keep our community civil and respectful. For your safety, do not disclose confidential or personal information such as bank account numbers or social security numbers. Anything you post may be disclosed, published, transmitted or reused.

If you are commenting using a Facebook account, your profile information may be displayed with your comment depending on your privacy settings. By leaving the 'Post to Facebook' box selected, your comment will be published to your Facebook profile in addition to the space below.

The editorial content on is not sponsored by any bank or credit card issuer. The journalists in the editorial department are separate from the company's business operations. The comments posted below are not provided, reviewed or approved by any company mentioned in our editorial content. Additionally, any companies mentioned in the content do not assume responsibility to ensure that all posts and/or questions are answered.

Weekly newsletter
Get the latest news, advice, articles and tips delivered to your inbox. It's FREE.

Updated: 01-19-2019