Discover the latest in cool card designs

By Ben Woolsey

PRESS RELEASE: Most people search for credit cards based on traditional features, like low 0 percent interest rates, no annual fees or cash back rewards. But others seek a little aesthetic distinction when shopping for a new credit card. Discover Financial Services offers all the leading standard pricing and reward features, plus a serious selection of the coolest credit card designs available in the marketplace today!

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When Discover launched more than 20 years ago they offered a revolutionary sunburst design on their card. If you can remember, this was a very conservative time in the credit card world. Generally, the only recognizable design element on credit cards back then was the Visa or MasterCard logo on the front.

These days there are hundreds of credit card designs that are fairly distinct. But, that doesn't make them truly cool. Beauty is in the eye of the beholder of course, but Discover seems to have more to offer in this realm. The wild designs apply across the offer spectrum, from their basic cards to their cash back reward cards and even special reward category credit cards.

The cool designs started a few years ago, when Discover Card launched their clear card as an option for new applicants. It featured a mod, repetitive bright blue grid pattern over a darker blue translucent background. The design obviously caught on, as Discover has added a myriad of new design choices to their card choice menu.

Next came the American Flag card, launched in response to the tidal wave of patriotism that followed the 9/11 attacks on New York and Washington, D.C. The latest in the series includes a selection of wildlife and sea life. The designs feature, for example, images of a tiger, bald eagle and a killer whale in their natural elements.

Whether you are interested in designs that are see-through, artistic, patriotic or simply natural and awe-inspiring, the bases are covered. Discover makes it easy by providing similar reward benefits across its different credit card product. If you are most interested in free gasoline rebates or earning frequent flier miles with your next credit card, the design choices are a bit more limited, but no less interesting.

If you are one of those consumers that prefers a little extra visual appeal to the credit card you carry, you may want to consider the pallet of options from Discover Card. Oh, and don't forget the fact that you can get up to 5 percent cash back rebates on Discover. Get More purchases throughout the year at grocery stores, restaurants, bookstores, home improvement stores and more. Being good looking and rich is a good combination.

Published: January 23, 2006

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